However brazen that may sound, it is no exaggeration.
With its cosmopolitan air, oodles of restaurants, Brighton hotels, accommodation, guest houses, self- catering, bed and breakfast and B&Bs, feverish nightlife and abundance of culture for visitors and locals, the place defies comparison with anywhere else this side of the English Channel.
For centuries it has been regarded as a 'pleasure dome', and that's not about to change. If you love life, welcome to Brighton and Hove.